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How to Make Your Digital Experience Your Superpower 

The current climate’s impact on B2B and D2C purchase decisions

The four brand superpowers that can increase your sales

How to untangle your data for a better experience

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B2B brands need to go well beyond the business basics of reliability, by demonstrating a service orientation throughout the customer journey and delivering personal value-add. Join this webinar to learn from personalisation and relevance experts Coveo, flexible architecture proponents commercetools, and digital transformation consultants dotSource for practical, actionable tips for 2021 growth.

You will learn:

Hauke Rahm

VP Customer Success



Head of Marketing

Oliver Kling


Global Account Director

Sami Helin

dotSource, that’s over 300 digital natives with one mission: designing digital customer relations. Our work rises from the connection of humankind, space, and technology.

We’ve been supporting businesses in their digital transformations since 2006. Whether e-commerce and content platforms, customer relationship and product data management, or digital marketing and artificial intelligence: our solutions are user-oriented, emotional, targeted, and intelligent.

We see ourselves as a partner of our clients, whose special requirements and needs flow into the project straight from the first idea. From strategy consultation and system selection, to branding, concept creation, UX design and conversion optimisation to operation in the cloud – together we develop and implement scalable digital products. Our approach relies on new work and agile methodologies such as scrum and design thinking. Companies like Esprit, EMP, BayWa, Axel Springer, hagebau, C.H.Beck, Würth and Netto Digital trust in our competence.

commercetools is the world’s leading platform for next-generation B2C and B2B commerce. To break the market out of being restrained by legacy suites, commercetools invented a headless, API-first, multi-tenant SaaS commerce platform that is cloud native and uses flexible microservices. This enables customers to deliver the best commerce experiences across all touchpoints.
Founded in Germany in 2006, commercetools has worldwide offices spanning the US, Europe and Asia Pacific, with a customer base of Fortune Global 500 companies across industries.
More information at

With greater challenges to create an ongoing positive buying experience, especially through the last year's pandemic effects, many brands have gone Direct-to-Consumer or enhanced their B2B online journeys to create a more positive experience. 

Relevance is what creates winners in digital experiences. Coveo is the world’s leading cloud-based relevance platform. Using applied AI, the Coveo Relevance Cloud™ is the intelligence layer that transforms digital experiences, starting with intelligent search, through to specialized implementations for ecommerce, service, and workplace. 

Coveo has more than 1,500 successful implementations around the world, with clients including Tableau, Dell, Palo Alto, Xero and Motorola Solutions. Coveo is supported by a network of over 200 global partners, integrators and alliances, including Salesforce, ServiceNow, Sitecore, Accenture, Deloitte, and Ernst & Young.

How to navigate internal obstacles to transformation

Our Experts

But with 47% of businesses experiencing pandemic-related budget (and purchase) freezes, and two-thirds saying that the complexity of purchases has increased significantly, brands cannot afford to be complacent.

Whether you’re looking to enhance your customer experience to drive B2B revenue, or explore new routes to market, this webinar is for you.

Learn the biggest brands' strategies using ECommerce to connect with customers and buyers to drive revenue.